🔒 Mefzy Privacy Policy
Effective Date: [October 27, 2025]
This Privacy Policy describes how Mefzy (“the Company,” “we,” “us,” or “our”) collects, uses, and discloses your Personal Information when you visit, use our services, or make a purchase from www.mefzy.com (the “Site”).
1. Information We Collect
We collect several types of information from and about users of our Site, including:
A. Personal Information (Direct Identifiers)
This is information you voluntarily provide to us when placing an order, creating an account, or subscribing to our newsletter. This includes:
- Contact Data: Name, shipping address, billing address, telephone number, and email addresses (e.g., used for order confirmations).
- Account Data: Username and password.
B. Transaction and Financial Data
We collect information related to your purchases and transactions on our Site:
- Order Details: Products purchased, date and time of transaction, purchase price, and order history.
- Payment Information: We do not directly store sensitive credit card or debit card numbers. All payment processing is handled by secure third-party payment processors (e.g., Stripe, PayPal). We receive only limited information, such as the last four digits of the card and transaction IDs, for verification purposes.
C. Technical and Usage Data (Automatically Collected)
When you access the Site, we automatically collect certain information about your device and interaction with our Site, which may be considered Personal Information under certain laws:
- Device Information: IP address, browser type and version, time zone setting, operating system, and platform.
- Usage Information: Details about how you use our Site, including the pages you view, products you search for, referral sources (which site led you to us), and interaction with our advertisements.
- Tracking Technologies: Cookies, web beacons, and pixels used to collect information on your activity (see Section 4).
2. How We Use Your Information
We use the information we collect for various business purposes, and each use is grounded in a legal basis:
A. Order Fulfillment
We use your data to process your transactions, manage your payments, ship your products, and provide essential order confirmations and delivery updates. (Legal Basis: Contractual Necessity)
B. Customer Support
We use your data to respond to your inquiries, address complaints, resolve issues related to your account or orders, and generally improve our customer service experience. (Legal Basis: Legitimate Interest & Contractual Necessity)
C. Marketing & Advertising
We use your data to send you promotional emails, inform you of new products and sales, and deliver targeted advertising across third-party platforms based on your browsing history and preferences. (Legal Basis: Consent & Legitimate Interest)
D. Site Improvement & Analytics
We use technical and usage data to monitor and analyze usage and trends. This helps us improve our Site’s functionality, design, user experience, and product offerings. (Legal Basis: Legitimate Interest)
E. Security & Fraud Prevention
We use your data to screen for potential risk and fraud, verify your identity, and protect the security and integrity of our Site and our customers. (Legal Basis: Legal Obligation & Legitimate Interest)
F. Legal Compliance
We use your data to comply with applicable laws, regulations, legal processes, and governmental requests. (Legal Basis: Legal Obligation)
3. Sharing and Disclosure of Personal Information
We will never sell your Personal Information. However, we may share or disclose your data with the following third parties who perform services on our behalf:
- Service Providers: Third-party vendors who help us operate our business (e.g., payment processors, shipping carriers, order fulfillment services, IT support, fraud analysis).
- Marketing & Advertising Partners: We may share data with platforms like Google, Meta (Facebook/Instagram), and TikTok to run targeted advertisements and measure the effectiveness of our campaigns.
- Analytics Providers: We use services like Google Analytics to understand how customers use the Site.
- Legal & Compliance: We may disclose your information if required to do so by law or in the good faith belief that such action is necessary to comply with a legal obligation, protect the rights or property of Mefzy, or protect the safety of the public or other users.
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies (like web beacons and pixels) to track activity on our Site and hold certain information.
- Necessary Cookies: Essential for the Site to function (e.g., keeping items in your shopping cart).
- Performance Cookies: Help us understand how visitors interact with the Site (e.g., which pages are most popular).
- Marketing/Tracking Cookies: Used by us and our advertising partners to build a profile of your interests and show you relevant ads on other sites.
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.
5. Data Retention
We retain your Personal Information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law (such as for tax, accounting, or other legal requirements).
6. Your Rights
Depending on your location, you may have the following rights regarding your Personal Information:
- Right to Access: The right to request copies of the Personal Information we hold about you.
- Right to Correction/Rectification: The right to request that we correct any information you believe is inaccurate or incomplete.
- Right to Deletion/Erasure: The right to request that we erase your Personal Information, subject to certain exceptions.
- Right to Opt-Out of Marketing: The right to opt-out of receiving marketing communications from us at any time by following the unsubscribe link in our emails.
- Right to Opt-Out of Sale/Sharing (where applicable): The right to opt-out of the “sale” or “sharing” of your Personal Information for targeted advertising purposes.
To exercise any of these rights, please contact us using the details in Section 11.
7. Children’s Privacy
Our Site is not intended for individuals under the age of 13.
We do not knowingly collect personal information from children.
If you believe a child under 13 has provided us with personal information, please contact us immediately at help@mefzy.com so we can remove the data from our systems.
By using our Site, you represent that you are at least 18 years old or using the Site with the supervision of a parent or legal guardian.
8. Data Security
We take the security of your data seriously and implement a variety of safeguards, including:
- SSL encryption for all data transmitted through the Site
- Secure, PCI-compliant payment processors
- Limited access to personal data by authorized personnel only
- Regular review of security protocols and platform updates
- Firewalls, malware scanning, and fraud prevention tools
Despite our efforts, no method of transmission over the Internet or electronic storage is completely secure.
We cannot guarantee absolute security but take all reasonable measures to protect your information.
9. International Data Transfers
Although Mefzy ships products only within the United States, some of our third-party service providers (such as hosting platforms, analytics providers, and email delivery services) may store or process data outside the U.S.
By using our Site, you consent to the transfer of your Personal Information to countries that may have different data protection laws than your country of residence.
We ensure all third-party partners maintain strong data protection standards.
10. Updates to This Privacy Policy
We may update or modify this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other operational reasons.
When we make changes, we will:
- Update the “Effective Date” at the top of this page
- Post the revised policy on this page
We encourage you to review this policy periodically.
11. Contact Us
For more information about our privacy practices, if you have questions, or if you would like to exercise any of your rights, please contact us by e-mail at:
- Primary Support: help@mefzy.com
- General Inquiries: support@mefzy.com
